CW / CBS Philadelphia

CBS Philadelphia asked Erector Sets for a solution to the age old question, “How do we get more out of our set?” They wanted to broadcast a news program with their local partner CW from their existing CBS-branded set.

We devised a cost-effective, dual purpose set solution by providing a facelift by rolling in CW branded walls that are visually integrated into the existing broadcast set. Instant facelift – with ease and in seconds.

• Philadelphia
• CBS
• News
• CW+